Making Lasting Connections with the Right People Through LinkedIn
LinkedIn provides a unique opportunity to connect with the right people to grow your business. Whether you need help with marketing or with inventory, you can find the right people through LinkedIn. Here are five quick tips to help build lasting connections on LinkedIn.
Stay in Touch
The easiest way to lose a connection on LinkedIn is to ignore them or stop paying attention. Staying in touch by liking their updates, messaging (when appropriate) and congratulating them on life events will help you build a lasting relationship. The LinkedIn Connected App makes it easier to stay in touch, as it will provide relevant updates about your network of people.
Show You’re an Expert
You can show that you’re an expert on LinkedIn, as well. This will go a long way to nurturing those relationships and making them stronger. By sharing interesting articles, videos or news as status updates, you can show off your expertise in your industry. If you want to take it a step further, provide your own content or personal insights.
Use LinkedIn Groups for Engagement
By joining specific LinkedIn Groups, you can find new connections and discuss your industry with others. This is a great way to build your own knowledge and connect with others on LinkedIn within your industry.
Publish Posts
By publishing posts on LinkedIn, you can set yourself apart. You will become a thought leader and others will actually follow you for your posts. This is a powerful way to find new relationships and build upon current relationships.
Use Reminders
Sometimes, you have to put yourself in front of others or you’ll be forgotten. Reminders on LinkedIn allow you to reach out to connections by setting daily, weekly or monthly reminders to do so. This can also help you keep important appointments with business contacts.
Use these quick tips to help you establish and nurture better business relationships on LinkedIn.
